Generated Data Fields


The Woopra tracking system is designed to be completely customizable, where we track whatever you send us. You can define what is sent after the fact using Schema.

However, the Woopra tracking system does some things automatically when it comes to your data. When sending a tracking event for instance, even if you don't explicitly include the visitor's ip address in the custom event properties, the Woopra system will record the ip from the HTTP request itself. Then, in the case of ip addresses, slightly more data enrichment may occur, such as adding location data (region, etc.), company data (owner of the ip address), and more.

This section Explains all of the automatic data recording and enrichment that happens in Woopra in all three of the data scopes: visitor data, visit data, and action data.